Frequently Asked Questions

What is SEO?
Its a mix of several techniques used in web development to help your site rank for what it should rank for.

What are those techniques?
Link building, content optimization, website structure, social media promotion and a little bit of magic from the SEO team.

White Hat SEO or Black Hat SEO?
White Hat SEO follows all the quality guidelines developed by major search engines. Black Hat is a short term strategy that will not help you for the long run.

What is SEO Management Plan?
Its a document that is developed for big websites which includes all SEO related guidelines and the action plan for successful implementation of the campaigns.

What is PPC?
Pay Per Click (PPC) is paid advertising based on the unique clicks generated from the campaign.

What is Search Optimized Web Design?
Web is not just about designs, but following specific guidelines to succeed in user AND search engine friendly interfaces.

Does it matter that you are in Armenia?
It does not matter where we are located, we can help you optimize your website whether you are in US, in Europe or somewhere else in the world.

My site is not in English, can you read the content?
In most cases we do not need to read the content ourselves, but will have translators help us. And the concepts of SEO are the  same no matter of the language.